Today's Copywriter

Ecommerce Product Copywriting

Product Copy — 50 items

For a full catalogue launch or a major refresh — 50 product descriptions, each still built from its own buyer, doubt, and detail, with tone consistency checked across the whole batch.

First draft in 12 business days (Standard) · First draft in 9 business days (Rush) · 2 revision rounds

€600€1,400+ VAT where applicable

Turnaround

What's included

  • 50 full product descriptions
  • Benefit-led headline per product
  • Scannable bullet structure
  • SEO title and meta description per product page
  • 2 revision rounds
  • Delivery mapped to your SKUs, batched for review

What's not included

  • Category or collection page copy (bespoke quote)
  • Product photography

How it runs

  1. 01

    Brief & product data

  2. 02

    Sample batch of 5 for tone sign-off

  3. 03

    Full batch drafted in stages

  4. 04

    2 revision rounds

  5. 05

    Handover

What we need from you

  • Specs and any existing copy for all 50 products, ideally in one spreadsheet
  • Product photos, if available
  • Any category groupings you want reflected in tone

Frequently asked questions

How do you keep 50 descriptions from sounding the same?

Each one starts from its own three questions; the sample batch exists to catch repetition before it compounds across 50.

Can this include category pages?

Not by default — ask about a bespoke quote to add them.

Add Product Copy — 50 items to your cart.