Email & Lifecycle Copywriting

Welcome Sequence (5 emails)

For a list with no welcome flow, or one generic email currently doing the whole job. Five emails, each with its own purpose — introduction, value, story, objection-handling, and a clear next step.

First draft in 7 business days (Standard) · First draft in 5 business days (Rush) · 2 revision rounds

€450+ VAT where applicable

Turnaround

What's included

Five full emails, each with its own job in the sequence
Subject line + preview text options per email (2–3 each)
CTA copy per email
A send-cadence recommendation
2 revision rounds
Delivery formatted for your ESP

What's not included

ESP automation setup itself
Ongoing monthly sends (see Email Programme)
Design/HTML templating

How it runs

01
Brief & list context
02
Sequence map
03
Full draft of all 5 emails
04
2 revision rounds
05
Handover

What we need from you

Access or context on your current list and any existing welcome email
Your product/offer details
Brand voice notes, if documented

Frequently asked questions

Do you set this up in our ESP?

We deliver copy formatted to drop straight in; automation setup is outside this package unless scoped separately.

Can this be more than 5 emails?

Get a fixed quote for a longer onboarding sequence.

Related packages

Email Programme (monthly) A standing monthly rhythm of newsletters, promos, and lifecycle sends. View → Landing Page Copy One page, built to end in one action. View →

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